Growth Operations

Conversion-Routed Paid Ads & SEO/GEO

Traffic you can trace from the first click to the enquiry.

The problem

You pay for traffic but cannot tell which campaigns produce real enquiries. Your site may also be missing from the AI-generated answers buyers increasingly read first.

What's included

  • Tracking plan with GA4, Meta Pixel and UTM capture
  • Meta and Google campaign setup and creative
  • Dedicated landing pages with pre-filled quote links
  • Technical SEO audit and fixes
  • Structured data and llms.txt for AI search
  • Reporting by campaign, page and lead

How it fits together

Conversion-Routed Paid Ads & SEO/GEO architectureAd or searchLanding pageUTM captureWhatsApp briefLead report
Conversion-Routed Paid Ads & SEO/GEO architecture: Ad or search, then Landing page, then UTM capture, then WhatsApp brief, then Lead report.

The stack

  • Meta Ads
  • Google Ads
  • GA4
  • Search Console
  • Schema.org

Typical outcomes

  • Spend tied to the enquiries it produces
  • Pages search and AI engines can read clearly
  • Clear evidence for where to spend next

Results depend on your starting point and scope.

Common questions

Generative engine optimization means structuring your content so AI search tools can understand and cite it, through clear writing, structured data and files such as llms.txt.

No. Nobody can honestly guarantee those. We commit to clean tracking, sound technical work and regular reporting so you can judge the results yourself.

No. Your media budget is paid directly to the ad platform, separately from our fees.

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